Editor's Note
From The Executive Editor
Celebrating the legacy of MSD Ignition at the SEMA Leaders & Legends Gala. “Has EV run out of juice?” was the question PRI Coordinating Editor…
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At Irwindale Speedway with ARCA PR Director Charlie Krall, veteran racer Randy Tolsma, and up-and-coming motorsports photographer Elijah Tolsma. …
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In any business, a barometer is a critical tool that analyzes industry trends and provides a forecast to predict what is on the horizon. We are…
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What treasures did you discover in Indianapolis? Every PRI Show unearths some hidden gems, whether it be in the horsepower-generating form, or…
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Who will you help? Motorsports industry veterans have received help at some point in our lifetimes that has ultimately benefitted our careers. But…
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“It’s the most wonderful time of the year” may bring visions of the upcoming holidays or parents gleefully skipping through an office supply store…
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Columbus 1996 When was your first PRI Show? One of my favorite discussions at the PRI Show is listening to others about how long they have been…
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Let’s Recharge Like it or not, EVs are here to stay. Before you turn the page, hear me out. Challenges are nothing new to the motorsports industry—…
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Our Changing World What was effective just five years ago no longer works today in terms of race strategy, car setup, tuning, manufacturing, design…
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Couple of things I think ahead of this month’s NHRA Camping World Drag Racing Series season opener in Gainesville: 1) I think that all content…
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Two quick thoughts on the recent PRI Trade Show and its implications for the 2023 season, and an icon passes on: 1) PRI exhibitors are…
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Two things I think as we turn the page to a new year filled with opportunity for motorsports professionals: 1) I think the annual PRI Trade Show…
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Four key reasons why this year’s PRI Trade Show will deliver unbeatable opportunities and value for motorsports professionals: 1) THE…
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Two things I think while looking ahead to one of my favorite stops on the ARCA West Series schedule—The Bullring at Las Vegas Motor Speedway—later…
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Two things I think while working out the fastest route up the coast for this month’s Firestone Grand Prix of Monterey at WeatherTech Raceway Laguna…
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Couple of thoughts as we look ahead to the 61st NOS Energy Drink Knoxville Nationals Presented by Casey’s later this month: 1) I think it’s not…
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Couple of thoughts ahead of this month’s Small Car Nationals at Slinger Super Speedway in Slinger, Wisconsin: 1) I think there’s a lot more to Donk…
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Three things I think as we prepare for the 100th running of The Race to the Clouds later this month: 1) I think our Special Report on private…
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Three things I think prior to this month’s grand opening of PRI Membership headquarters in Speedway, Indiana: 1) I think writer Drew Hardin’s…
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Here’s what I think about this edition’s special section on cutting-edge developments in race safety: I think this issue of PRI Magazine provides…
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Three things I think as winter turns to spring and a new racing season gets underway across much of the country: 1) I think words like “leader”…
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Five things from the PRI Trade Show that I think will impact the industry in 2022—and likely beyond: 1) After 24 months apart, I think it was…
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Three things I think as we breakin a new year (following proper break-in procedures, of course): 1) I think the momentum from last month’s PRI…
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Here’s what I think about the all-new Performance Racing Industry (PRI) Buyers Guide: I think there is no better time than the present to roll out…
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Seven things I think heading into the 2021 PRI Trade Show in Indianapolis: 1) I think there’s a ton of pent-up demand for new race parts, equipment…
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