2025 Motorsports Economic Impact Report

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Show

The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.

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Magazine

Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.

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Advertising

The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.

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EXHIBITOR

Connect with 40,000 attendees from all 50 states and 70 countries.

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ATTENDEE

Join the world's largest gathering of motorsports professionals.

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BUYERS GUIDE

Be part of the year-round source book for motorsports products and services.

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Latest news

Image of The American Speed Festival at M1 Concourse courtesy of M1 Concourse, Facebook.

American Speed Festival Returns to M1 Concourse

The American Speed Festival will return to M1 Concourse October 2-4 for three days of racing, automotive culture and family-friendly entertainment…

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Utah Salt Flats Racing Association (USFRA) logo overlaid Bonneville Salt Flats in Utah

World of Speed Returns to Utah Salt Flats Sept. 3-7

The Utah Salt Flats Racing Association (USFRA) will host World of Speed, a land-speed racing (LSR) event, September 3–7 at the Bonneville Salt Flats…

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NASCAR logo

NASCAR Announces 2027 National Series Schedules

NASCAR has announced its 2027 schedules for the NASCAR Cup Series, NASCAR O'Reilly Auto Parts Series and NASCAR CRAFTSMAN Truck Series, continuing…

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