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2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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November 2026
Dakar Rally Relocates to Portugal, Morocco for 2027
The Dakar Rally is temporarily relocating from Saudi Arabia to Portugal and Morocco for 2027 due to ongoing conflict in the Middle East. The annual…
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November 2026
Java House Grand Prix, Arlington ISD Launch Partnership
The Java House Grand Prix of Arlington today announced a new partnership with the Arlington Independent School District (AISD) designed to introduce…
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November 2026
Racing America Announces 2027 Schedule
Racing America has announced its 2027 racing schedule, featuring an expanded calendar, new venues, returns to historic circuits and the addition of…
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