2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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November 2026
Universal Technical Institute Opens New Atlanta Campus
Universal Technical Institute has recently celebrated its new UTI-Atlanta campus with a ceremonial ribbon-cutting. More than 100 regional leaders,…
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November 2026
Ford Racing Unveils New Mustang for 2027 Cup Series Competition
The new Ford Racing Mustang that will compete in the NASCAR Cup Series was unveiled inside the Motorsports Hall of Fame of America as part of Ford's…
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November 2026
New Details About Argentina's Possible Return to the FIA WRC
The Fédération Internationale de l’Automobile (FIA) has confirmed plans for an FIA World Rally Championship (FIA WRC) candidate rally in Argentina…
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