2025 Motorsports Economic Impact Report

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Show

The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.

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Magazine

Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.

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Advertising

The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.

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EXHIBITOR

Connect with 40,000 attendees from all 50 states and 70 countries.

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ATTENDEE

Join the world's largest gathering of motorsports professionals.

ATTENDEE REGISTRATION OPENS JULY 2026

BUYERS GUIDE

Be part of the year-round source book for motorsports products and services.

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Latest news

VP Racing barrels and logo.

VP Racing Fuels Acquires PRO ENERGY FUEL LIMITED

VP Racing Fuels has acquired PRO ENERGY FUEL LIMITED, a European supplier of aviation gasoline, racing fuels, oils and related products. The…

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Red Line Oil PDRA Drag Racing Series Beatty.

Mark Beatty Joins PDRA Leadership Team

Industry veteran Mark Beatty has officially joined the PDRA and Red Line Oil PDRA Drag Racing Series leadership team, the sanctioning body announced…

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SimCraft Abel Motorsports partnership.

SimCraft Announces Technical Partnership with Abel Motorsports

SimCraft, a provider of advanced motion simulation systems for driver development and vehicle engineering, has partnered with INDY NXT team Abel…

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