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PRI Membership: It's All About Power

PFI Speed Unity in the racing industry has never been more critical than now to ward off government overreach. Here, one motorsports entrepreneur…

The Coating Question

Photo Courtesy of Tech Line Coatings As parts-coating types proliferate, what kind of real-world benefits can racers expect from these treatments…

Turning Pipe Dreams Into Reality

New developments are putting custom exhaust fabrication within reach of more in the racing community, with better results and faster build times. …

A New Twist In Crankshaft Development

Innovative designs and new applications are keeping manufacturers busy as engine builders and outrageous boost levels demand more of the product.…

Business Profile: Evasive Motorsports

Always on the cutting edge of market trends, this multi-faceted Southern California racing operation began by focusing on the import scene, even…

Future Planning: OEMs Plotting a Path Toward EV Racing

Photo courtesy of Nissan As regulations push production car design toward electrification, automakers across the globe are now looking at EV…

How EVs Will Shape the Future of Motorsports Safety

Photo courtesy of Ford Motorsports safety has primarily focused on internal-combustion vehicles. But with the growth of EV participation at every…

Charging to the Front: EV Racing

With the auto industry on the road to EV transition, the racing community prepares for change. At the 2021 Summit Racing Equipment NHRA Nationals…

Special Report: Manufacturer-Dealer Relationships

In these times of need-it-now instant gratification, seemingly endless virtual meetings, and COVID-related shortages, it’s an old-fashioned personal…

PRI 2021: Innovation On Display

New product introductions are the key attraction at the PRI Trade Show, so add these first-time exhibitors to your list of companies’ booths to…

PRI 2021: Never Stop Learning

Darin Morgan, BES Racing Engines Stay informed of the changing business landscape by attending one of the many PRI Education seminars that will take…

Call To Action: saveourracecars.com Championship Night

A special PRI-sponsored program at Wisconsin’s Madison International Speedway focuses attention on passing legislation critical to the motorsports…

Exclusive Coverage: 2021 PRI Road Tour

Let’s go racing! PRI’s iconic Road Tour returns for its sophomore season, and this year we’ve unleashed our award-winning content creators on events…

PRI Founding Members: Connections Are Everything

As an industry we’re strongest when we stand united, both against legislative hurdles as well as in the pursuit of business goals. The fourth…

Planning for PRI 2021

We’ve got the checklist to help you make the most of your visit to Indianapolis for the world’s premier motorsports trade event in December. Yellow…

Budding Budget-Beaters

Eastern Pennsylvania’s Dirt Squirts Kart Club balances laid-back fun with organized competition. There’s a tiny revolution going on in Eastern…

Positive Reinforcements

Armed with specialized building techniques, modern digital tools, and advanced materials, today’s fabricators are building stronger, safer and more…

Power Channels

Photo courtesy of Frankenstein Engine Dynamics Custom, purpose-built intake manifolds are still a priority for high-end racers, but serious…

Talking Trailers

An exchange of ideas and information helps manufacturers and dealers match racers with their dream hauler. Here are the important questions for both…

Business Profile: Shock Therapy

This Arizona-based off-road suspension specialist has become a powerful ally to UTV and shock manufacturers while winning over racers with…

The UTV Invasion

Photo courtesy of AMSOIL Championship Off-Road Affordability, competition, and technology are driving the segment’s popularity, and creating…

Blessing In Disguise?

Photo courtesy of Great American Shortcourse Despite the loss of a prominent series, the short-course off-road racing community is expanding with…

Special Report: Scarce Resources

Photo courtesy of TW Metals The raw materials shortages in motorsports are real, but companies are finding ways to adapt. We live in interesting…

Rolling Outage

Manufacturers, tracks, and sanctioning bodies are working through a tire shortage resulting from a scarcity of labor and supply chain disruptions…

Business Profile: GMT Racing

Led by veteran racer JR Mitchell, this Connecticut Operation provides storage, hauling, repairs, and more for some of the finest race cars dating…

Understanding the Dynamics of Midget Racing

Although the segment faces some challenges at both regional and national levels, midget racing continues to serve as a springboard into…

Gamblers and Outlaws

Can High Limit Racing challenge the World of Outlaws’ grip on national touring 410 sprint car racing, and what will this “split” mean for the…

Torque Tips

Clutches, driveshafts, and axles are on the receiving end of growing amounts of power. Driveline component manufacturers are stepping up to the…

Grind Game

Custom camshafts are gaining popularity as racing needs become more specific and engine builders feel more confident that they can find a winning…

Fluid Solutions

Racers want more power and better protection from their lubricants. Here’s how the racing oil companies are responding. How often should oil…