Celebrating 30 years in 2024, the HOT ROD Power Tour has revealed the schedule for the five-day tour through the Southeast and Midwest this June.

The traveling car show draws over 6,000 cars and trucks of all years, makes and models, and will feature over 1,000 miles of driving, drag racing, autocross, live entertainment and more.

"Anticipation is soaring for HOT ROD Power Tour 2024, marking its remarkable 30th anniversary, and each year just keeps getting better," said HOT ROD Editor-in-Chief John McGann. "This year's route is poised to take us on an unforgettable journey with thrilling roads winding through the scenic beauty of our country. The camaraderie, the passion for automobiles, and the sheer joy of the open road—these elements make this event truly special. I'm eager to hit the road once more."

The five-stop tour will begin on June 10 at Beech Bend Raceway Park, Bowling Green, Kentucky, and conclude on June 14 at Lucas Oil Indianapolis Raceway Park, Indianapolis, Indiana.

HOT ROD Power Tour 2024 Schedule

• Day 1: Monday, June 10 – Beech Bend Raceway Park, Bowling Green, Ky.
• Day 2: Tuesday, June 11 – Nashville Superspeedway, Lebanon, Tenn.
• Day 3: Wednesday, June 12 – L&N Federal Credit Union Stadium, Louisville, Ky.
• Day 4: Thursday, June 13 – National Trail Raceway, Hebron, Ohio
• Day 5: Friday, June 14 – Lucas Oil Indianapolis Raceway Park, Indianapolis

More details for the 2024 HOT ROD Drag Week are expected at a later date.

For more information, visit hotrodpowertour.us.

The eNASCAR Coca-Cola iRacing Series will see changes to both its 18-event schedule and race formats for 2024.

The 2024 season will feature new race formats for short tracks and road courses, and regular season stages with cash and points bonuses. It also features the series debut of Brands Hatch Circuit and Iowa Speedway.

The 2024 campaign will be divided into three regular season stages, followed by the traditional four-race playoffs. The top point scorer in each regular season stage will receive a $3,000 bonus and five additional bonus points for the playoffs. Ten drivers qualify for the playoffs by either winning a race or scoring the most points in the regular season, and four of those drivers will qualify for a shot at the championship in the season finale.

Road course races will feature a new sprint and feature race format, while shorts will start with a pair of heat races to set the grid for the feature.

The season begins on January 30 at the virtual Daytona International Speedway for the Clash exhibition race and wraps up with the championship-deciding race at Homestead-Miami Speedway on October 1.

For more information, including the full schedule, visit enascar.com.  

Marx Buscemi Eisbrenner Group (MBE Group), a marketing communications agency serving the automotive, mobility, trucking, tech and consumer goods industries, has hired Sydney Croft as an account executive.  

Croft will serve as the daily contact for accounts, with a focus on brand strategy, digital marketing, media relations, social media marketing and event coordination, and will be based out of the company’s headquarters in Troy, Michigan.

In her previous position, Croft served as a senior analytics digital consultant for automotive OEMs and dealerships, including Jaguar Land Rover.

"In support of our company's accelerating growth, I find it vital to expand our team with strategic-minded individuals who bring a wealth of experience and ideas to the group," said Frank Buscemi, CEO, MBE Group. “Sydney’s proven ability to drive innovation and adapt to our evolving industry positions her as a valuable asset in exceeding our clients’ needs.”

For more information, visit mbe.group.

Chris Ward has been named president of Historic Sportscar Racing (HSR), taking over leadership of the IMSA-owned vintage and historic sports car racing sanctioning body from David Hinton.

Ward most recently served as head of motorsport for Lamborghini North America from 2014 to 2023, where he oversaw day-to-day operations of the IMSA-sanctioned Lamborghini Super Trofeo North America Series, including sanctioning body coordination, team and customer liaison and acquisition, parts supply chain management and logistics and hospitality operations.

Hinton served as HSR president for the last 11 years after acquiring majority ownership of the organization in 2012 in partnership with the late George Tuma. IMSA acquired the series in 2022.

He will also remain on the Board of Directors for HSR and continue to operate his historic racing team, Heritage Motorsports, out of Clearwater, Florida.

For more information, visit hsrrace.com.

Hypercraft, an electric powertrain manufacturing and engineering company with operations in California and Utah, has appointed former Maersk executive Brian Bowers as president.

Bowers, who has more than 24 years of business development experience, will support the growth and demand from global OEMs and the aftermarket, the company said, while working closely with co-founder and CEO Jake Hawksworth.

"Hypercraft takes all of my experience building teams and solving problems and brings it to bear at a company that has the greatest potential to impact the global EV industry," said Bowers. "To make a name for Hypercraft and establish it as an industry leader is exactly the type of opportunity I love and am most excited to leverage my skills toward." 

"We're in a position of strength to build Hypercraft for the future," said Hawksworth. "I have the greatest confidence in Brian's ability to oversee our R&D and engineering departments, working with customers and team alike, supporting our expansion as we race to lead the powertrain manufacturing market." 

For more information, visit hypercraftusa.com.  

iRacing and IndyCar have reached a multiyear licensing agreement reuniting the two brands.

The deal also includes the Indianapolis Motor Speedway and the return of the iRacing Indianapolis 500 to the platform's special events calendar. In addition to the rebranding of IndyCar events on iRacing, members will have access to series content for private events and leagues.

The new license agreement between iRacing and INDYCAR includes more provisions than previous iterations, allowing more flexibility to run events and series. Highlights include:

• Return of the iRacing Indianapolis 500.
• IndyCar Series branding of series on iRacing.
• Multiple leagues to run IndyCar Series events on iRacing.
• License extension of Indianapolis Motor Speedway.

The licensing agreement goes into effect immediately, and iRacing members will see the rebranding of series, cars and events over the coming days. Details of the iRacing Indianapolis 500 will be available later this month.

For more information on iRacing, visit iracing.com.

For more information on IndyCar, visit indycar.com.

Speedway Motors, the Lincoln, Nebraska-based manufacturer, retailer and distributor of automotive and racing products, has launched a new loyalty program.

The free program, Speedway Motors Rewards, allows customers to earn rewards and exclusive offers through their account. Customers earn points for purchases that can be redeemed at various reward levels.  

"We are excited to bring a program to our customers that allows them to earn rewards as they shop for everything they need to build their dreams," said Melissa Ward, Director of Marketing. "With extra savings and special gifts just for them, it's our way of saying thanks for being such a great customer."

Customers can earn points online and at the company's retail stores in Lincoln and Phoenix, Arizona.

For more information, visit Speedwaymotors.com.

Motion Industries, a distributor of maintenance, repair and operation replacement parts, and a provider of industrial technology solutions, has named Chris Cleland as its senior vice president of strategy and markets.

Cleland previously served as principal consultant at Cummings Creative Group and brings over 25 years of experience in consulting, strategy, marketing, branding, eCommerce, business development and more.

In the new role, Cleland will lead the company's strategy development for its business groups, as well as its eCommerce and digital teams. He will report to James Howe, Motion's executive vice president, chief commercial officer and chief technology officer.

For more information, visit motion.com.

IROC Holdings, a Mooresville, North Carolina-based joint venture established by NASCAR Hall-of-Famer Ray Evernham and former NASCAR Cup Series team owner Rob Kauffman, has acquired the rights to the International Race of Champions (IROC) brand.

Held annually from 1973 to 2006, the IROC series brought together the top drivers from all forms of motorsports to compete against one another on historic tracks.

The joint venture was created with the intent to host an IROC racing event in 2024 with historic IROC cars while exploring future opportunities, according to a statement announcing the acquisition.

For more information, see the full announcement.

The zMax CARS Tour will expand to the West Coast in 2024 in the form of the zMax CARS Tour Pro Late Model Series West.

The nine-race season will open on February 17 at Kevin Harvick's Kern Raceway in Bakersfield, California, and includes stops at Madera Speedway, Irwindale Speedway, The Bullring at Las Vegas Motor Speedway, and All American Speedway in Roseville, California.

The new West Coast series is the latest change to the CARS Tour after former NASCAR drivers Dale Earnhardt Jr., Jeff Burton, Kevin Harvick and Justin Marks acquired the series in 2023.

"The West Coast is home for me and the tracks we'll be going to this year with the zMAX CARS Tour Pro Late Model Series West are some of the ones that helped shape the path of my career," Harvick said. "I was fortunate enough to have people help me along the way to make it to the top level of NASCAR, and that is what we want to do with the CARS Tour. We want to continue to build the series, bring attention to the drivers, the local tracks and help usher the next generation of drivers to the top levels of racing. Adding this schedule for 2024 is the next step to making that happen."

For the full announcement, visit carsracingtour.com.