Attendee registration for the 2025 PRI Show is officially open for qualified industry members, and you don't want to waste any time securing you badge.

Set for December 11–13 in downtown Indianapolis, the PRI Show allows motorsports professionals to build a foundation for a successful season ahead. Whether you're sourcing new parts to find that extra mph--from cutting-edge machinery to groundbreaking new products--or looking for new industry connections, the PRI Show attracts motorsports professionals from all 50 states and 70 countries, creating an unrivaled global event unites professionals from every racing discipline, including stock car, drag, sports car, prototype, sprint car, midget, modified, formula, dirt late model, sport compact, karting, vintage and more, all under one roof. Sign up for your PRI Show badge now to uncover emerging technologies and source the hottest new racing products all at a convenient, affordable gathering.

Register for your PRI Show badge before Thursday, November 20, to receive your badge in the mail and skip on-site badge pick-up in the Indiana Convention Center.

New for 2025: Big Improvements to the Registration Process

The PRI Show team has introduced two exciting updates to make registering smoother, faster and more user-friendly:

One-Stop Shop Experience
After confirming membership, attendees will now only need to complete two prompts:

• Profile information.
• Demographic questions.

Single Transaction for Multiple Attendees
Planning to register your entire team? You now can do so all in one transaction. This requested feature eliminates one of the most common frustrations from years past.

Why Attend the 2025 PRI Show?

With a focus on the present and future of racing, the 2025 PRI Show promises to feature all the newest parts, latest innovations, nearly unlimited networking opportunities and access to an unrivaled number of motorsports manufacturers and service providers that can't be matched anywhere else. 

Expect the return of signature Show features like:

• Featured Products Showcase.
• Grand Opening Breakfast.
• Machinery Row with live demos.
• PRI ESports Arena.
• Indoor motorsports trailers exhibit.
• Track Operators, Promoters and Sanctions (TOPS) HQ.
• And much more!
   

Ready to Plan Your Trip?

View the current 2025 PRI Show Floorplan and start mapping out your visit. Book your hotel now to secure the best rates and locations here. As a reminder, PRI Membership is required to attend. Be sure to renew or sign up before registering.

Don't miss your chance to be part of the world's largest gathering of motorsports professionals.

For more information on the 2025 PRI Show, visit here.

Enhance your 2025 PRI Show experience by including one of these events or activations to your schedule. There will be something for everyone in motorsports including engine builders, medical professionals, race track operators, plus programs dedicated to women in motorsports. Use what you learn at PRI to carry momentum into the 2026 race season.

Savvy PRI Showgoers also plan their trip to Indy using the PRI Show planner. Get started here, or download the PRI Show app in the on a mobile device here.

AERA EPIC
Wednesday, December 10
Meeting Rooms 231 – 233
Fee

The AERA Engine Professional Industry Conference (EPIC) returns to the Indiana Convention Center the day prior to the start of the PRI Show. The program includes breakfast, lunch, and four technical seminars. The technical program consists of Kevin Feeney and Shannon Strother of P1 Manufacturing presenting "T=kDP The Facts About Clamp Load, Torque and Friction"; Randy Neal of CWT Industries will join Ben Strader and Billy Godbold for "Flat–plane and Cross–plane Crankshafts"; Lake Speed Jr. of SPEEDiagnostix will present "Surface Texture"; and "Bearings: How They Function, Why They Fail and How to Increase Reliability" will be shared by Dan Begle of King Engine Bearings. Sign up at aera.org/epic.
 

Women With Drive V Summit
Monday, December 8 – Wednesday, December 10
500 Ballroom and Various Meeting Rooms
Fee

More than 750 attendees—both women and men who support motorsports—are expected to participate in the Women with Drive – Driven by Mobil 1 Summit that features a variety of panels, breakouts, and workshops. Panel topics will cover women in motorsports sponsorship, the value of the female motorsports fanbase, the value of volunteering, and women shaping the motorsports narrative.

Attendees will be able to choose from several breakout sessions that cover inspiring the next generation of women in motorsports, leading without burning out, mentorship, sharing success stories of women racers, how to turn intention into impact and drive lasting change across the industry, strategies in modern motorsports communication, how women contribute to motorsports safety, and understanding online harms in sport with the United Against Online Abuse coalition.

Breakout sessions will be on the agenda, covering "Breaking In: Non–Traditional Pathways into Motorsports," and a student workshop on "ACE Your Way In: Breaking Into Motorsports Through Non–Traditional Paths."

PRI Members can receive a $25 discount on the fee to attend by using the code WWD5–PRIPromo. Sign up at womenwithdrivesummit.com.

In addition, Summit participants can enjoy the WIMNA Lounge Presented by Yokohama Tire during the PRI Show. Wabash 1 will be a place for friends of WIMNA to gather, socialize, discuss opportunities and relax. WIMNA merchandise will be available for purchase.
 

Race Track Business Conference (RTBC)
Wednesday, December 10
Rooms 240 – 242
Fee

The Race Track Business Conference (RTBC), presented by the National Speedway Directory, is a one–day event for industry leaders to collaborate, analyze, and conceptualize around the business of motorsports. The 14th annual RTBC will again be hosted by Tim Frost and feature eight educational sessions and a keynote, with topics and speakers listed on the RTBC website. Reasons to attend RTBC 2025: Insights from the experts and educational opportunities; hear new experiences and how successful track owners, operators, promoters and more view the current economic challenges of our industry; insights from organizers of actual events and motorsports facilities; gain exposure to new ideas and trends that will help you succeed; encounter new vendors and suppliers; meet with a wide range of professionals from every form of racing; and network with peers. There is a fee to attend this event. For more information, visit racetrackbusinessconference.com or contact Tim Frost at 847–778–9475 or twfrost@speedwaysonline.com.
 

ICMS Annual Congress & Race Track Safety Program (RTSP)
Wednesday, December 10 – Thursday, December 11
Rooms 232 – 233
Fee

The mission of the International Council of Motorsport Sciences (ICMS) is to disseminate the latest knowledge in motorsport safety by bringing together the very people who can make it happen.

The conference curriculum is thoughtfully crafted with themed sessions in both the morning and afternoon of each day. Expert presenters will share over the two days their knowledge and scientific study results, fostering engaging discussions and valuable Q&A sessions. ICMS members have played a pivotal role in creating many of the lifesaving procedures and products now utilized across all forms of motorsports worldwide.

Another event from ICMS is the Race Track Safety Program (RTSP) that is scheduled for Friday, December 12. This one–day, hands–on training is specifically designed for the personnel responsible for providing on–track safety initiatives. RTSP brings together a team of experts in their respective fields, who will deliver the latest in safety education and training, ensuring that the motorsport community is well–prepared and equipped for any situation.

The SFI curriculum encompasses eight comprehensive training stations, each focusing on critical aspects of safety management. Participants will engage in essential training, covering topics such as HANS and helmet removal, spinal immobilization, driver extraction, airway management, and hemorrhage control within a chassis or tub. Additionally, the program will explore the crucial driver and medic interaction found in the car, as well as essential medical center skills.

Visit icmsmotorsportsafety.org/Annual-Congress to register or for more information.
 

Grand Opening Breakfast
Thursday, December 11
6:30 a.m. – 9:00 a.m.
Sagamore Ballroom

Racing legend Mario Andretti will be the featured guest at this year's Grand Opening Breakfast. Kick off the world's largest gathering of motorsports professionals with a complimentary, hot breakfast and watch a once–in–a–lifetime opportunity as Speed Sport's Ralph Sheheen will interview the driver who was named "Driver of the 20th Century" by the Associated Press.

Andretti's attendance is made possible by The MagnaFlow Group.

Prior to the interview will be the announcement of the newest PRI Hall of Fame class. We will celebrate the latest inductees who have made a significant impact to the motorsports industry and PRI.

Doors to the Grand Opening Breakfast open at 6:30 a.m., and the program begins at 7:30 a.m. The breakfast is free to all PRI attendees, but guests are advised to arrive early as seating is on a first–come, first–served basis.
 

 

PRI Full Throttle Social Fueled by Aeromotive
Thursday, December 11
5:00 p.m. – 7:00 p.m.
Lucas Oil Stadium Concourse

PRI has taken the best of the Show's social receptions and combined them into one new, exciting event called the PRI Full Throttle Social fueled by Aeromotive. Connect with both exhibitors and attendees in a fun and lively atmosphere served with complimentary appetizers and beer. This year's inaugural event takes place on the Lucas Oil Stadium Concourse following Show Day 1.

Aeromotive is an industry leader in fuel delivery technology and can be found in the Green Hall in booth 1711. Supporting Sponsor: El Bandido Yankee Tequila. Enjoy complimentary margarita samplings as well as margaritas for purchase at the bars.
 

Featured Products Showcase
Thursday, December 11 – Saturday, December 13
Indiana Convention Center, Capitol Connector

The Featured Products Showcase (FPS) at the PRI Trade Show is where buyers and media discover the latest motorsports products. It is strategically located at the ICC Capitol Connector, which is near the Yellow Hall, Georgia Street entrance, and Capitol Cube hanging car. A panel of top racing industry professionals, including track operators, sanctioning bodies' representatives, social media influencers and media, will select the FPS winners.
 

Hot Rodders of Tomorrow
Wednesday, December 10 – Saturday, December 13
Green Hall, Rooms 125–128

The Hot Rodders of Tomorrow (HROT) National Championship features high school teams from throughout the country tearing down and reassembling engines in a timed competition that determines the national champion during the PRI Trade Show. The four–day event is the culmination of a year–long battle with competitions across the US for scholarship money and industry recognition. Wednesday and Thursday will narrow down the field, with the top four teams aligning with the top four from the 2025 SEMA Show for the Elite Eight showdown on Friday and Saturday.
 

Sim Racing Arena
Thursday, December 11 – Saturday, December 13
Lucas Oil Stadium

The PRI SIM Racing Arena presented by SRO Motorsports Group America brings sim racing back to the PRI Show floor in Lucas Oil Stadium. Sim racing companies are conveniently located in one place to allow racers to try different systems and see demonstrations of the products and systems in action.
 

PRI Education
Friday, December 12
Rooms 231 – 233

PRI has condensed its Education program to Friday, December 12, all in one location. This year's lineup starts off with "Key Performance with Bearing, Oil, and Balancing" from 9 – 10:30 a.m. Dan Begle of King Engine Bearings, Randy Neal of CWT Industries, and Lake Speed Jr. of SPEEDiagnostix will discuss current performance technology of the interaction with engine bearings, oil film and crankshaft harmonics. From 11 a.m. – 12:30 p.m., Alex Striler returns to present "Sponsorship 101." He will share why brands sponsor and what they want, ROI, valuations and pricing, networking and meeting new sponsors, plus more in this impactful 90–minute seminar. From 1:00 p.m. to 2:30 p.m. will be "Drive Momentum with AI." Chuck Tate and Kevin Barber of Digital Momentum will discuss how AI has changed the playbook by lowering costs that create better ROI. This session will walk you through the AI process and give you a tool to make your implementation easy to execute. Starting at 3:00 p.m. will be "How Influencers Can Influence YOUR Customer Base." A panel of influencers and industry decision makers will share how to find the best influencers to promote your business and share your marketing message, maintain an advantageous relationship for both parties, and create a plan that effectively delivers results.
 

Student Program
Friday, December 12
7:45 a.m. – 9:00 a.m.
Sagamore Ballroom

During the Student Breakfast, students will have an exclusive opportunity to meet industry representatives and build valuable peer–to–peer networks. They can network with PRI Show exhibiting companies to learn about the vast diversity of career paths in the performance racing industry. This event is for students and educators only.
 

 

Gear Up Girl Lunch, Powered by SEMA Businesswomen's Network
Friday, December 12
11:45 a.m. – 1:00 p.m.
208–209

Women in racing and aftermarket industry professionals will connect with female racing students in the Gear Up Girl Lunch. Reserved only for women, this fun and dynamic event is a networking opportunity for professionals to give back to, share advice with, and inspire today's female youth. Guests must RSVP through My Show Planner at pri2025.mapyourshow.com/8_0/login/login.cfm, or through the PRI app. For more information, contact Nicole Bradle at nicoleb@sema.org. 
 

T.O.P.S. HQ
Thursday, December 11 – Saturday, December 13
Rooms 240 – 242

Track promoters, operators, and sanctioning body leadership and staff have made T.O.P.S. HQ their own "headquarters" during all three days of the PRI Show. For the 2025 Show, the area has been expanded to offer a better atmosphere where to conduct business, plus additional seminars and learning opportunities to improve operations. The schedule will include hot topics, panel discussions, and education opportunities. Note: These sessions are only open to track and sanction officials, management, and staff. A complete schedule for the T.O.P.S. HQ presented by MyRacePass.com and supporting sponsor PJH TrackBite will be released just prior to the PRI Show.
 

PRI Paddock & Hanging Race Car
Thursday, December 11 – Saturday, December 13
Capitol Cube & Yellow Lobby

Located in the Capitol Cube entrance of the Indiana Convention Center, what will be this year's hanging car display? New this year is the PRI Paddock in the Capitol Cube (next to the hanging car) where five additional race cars will be on display, plus stop by throughout the Show as live interviews will take place during all three Show days.
 

Featured Vehicles
Thursday, December 11 – Saturday, December 13
Indiana Convention Center & Lucas Oil Stadium

Located throughout the lobby areas of the Indiana Convention Center and the Lucas Oil Stadium corridor, this exclusive display will showcase some of the best and most unique rides in the industry.
 

PAC Lounge
Thursday, December 11 – Saturday, December 13
The Westin, Capital View Room

Escape the Show floor to the exclusive SEMA & PRI PAC Lounge. Open only to PAC members who contribute at the Winner's Circle level or higher, this VIP lounge offers a quiet space to relax, network, and recharge. Enjoy complimentary refreshments, comfortable seating, and a chance to connect with industry leaders in a calm, upscale setting. It's the perfect spot to take a break and make meaningful connections—all while supporting our industry's advocacy efforts.

Reception: Thursday, December 12, at the Westin from 6 – 8 p.m. The SEMA & PRI PAC (Political Action Committee) pools contributions from members to support lawmakers who champion the motorsports industry, ensuring that the rights of racers, manufacturers, and tracks are protected. Your attendance at this reception helps drive meaningful advocacy for the future of motorsports. Don't miss this opportunity to connect with fellow industry leaders and make a difference! Separate admission is required. For more information on the SEMA & PRI PAC or how to join, contact Christian Robinson at christianr@sema.org.
 

Goodyear & Mickey Thompson Racing Experience
Thursday, December 11 – Saturday, December 13
Lucas Oil Stadium & ICC Connector

Goodyear Racing Tires and Mickey Thompson Tires are proud to present an immersive experience that represents both brands' rich history in motorsports. This unique experience will allow PRI attendees to see both historic and present–day race cars outfitted in period–correct tires, as well as assistance in both the Goodyear Tire & Rubber Co. and Mickey Thompson Tires celebrate milestones in business: Goodyear is celebrating its 125-plus years in business and Mickey Thompson celebrates more than 60 years.
 

Rev 'n Roll
Wednesday, December 10
6:00 p.m – 9:00 p.m.
Western Bowl, Indianapolis

Bowl with some of your favorite race car drivers and raise money for a good cause at the same time. A fun outing benefiting Riley's Children's Foundation at Western Bowl (6441 W. Washington St., Indianapolis, IN 46241) will be held prior to the star of the PRI Show on Wednesday, December 10 beginning at 6:00 p.m. A team of four bowlers costs $200, while individual bowlers can participate at $50 per person, and spectators who don't want to bowl can join the fun at $20. Visit here for more information.
 

Trailers, Motorcoach and RV Exhibits
Thursday, December 11 – Saturday, December 13
Lucas Oil Stadium

PRI's Trailers, Motorcoach and RV Exhibits is an exclusive opportunity to view and tour state–of–the–art racing trailers, motorcoaches, haulers, and toterhomes from top transportation providers in one space. Also, see a lineup of related transportation products and get your questions answered directly by manufacturers' representatives. This is a must–visit destination for race teams, service providers, and trackside sales professionals interested in the latest innovations in racing transportation. PRI's Trailers Exhibits is located in the Lucas Oil Stadium (LOS), which is accessible from the main PRI Show Floor Yellow Hall and the parking lot.
 

Hammertown
Thursday, December 11 – Saturday, December 13
Green Hall, 7100 Aisle

Off-road racing will have its own presence on the PRI Show floor in the 7100 aisle of the ICC's Green Hall. View products from off-road companies along with several off-road race vehicles on display. Hammertown can be found at the bottom of the escalators from the Westin. Learn more about Hammertown here.

 

To read the November issue, plus hundreds of other articles like it, for free, sign up for a digital subscription to PRI Magazine on Zinio by following these instructions.  

Once you download the Zinio mobile app or are logged into Zinio on a desktop browser, you will gain immediate access to more than a year's worth of content, including "Your Guide to 2025 PRI Show Events" here and additional coverage in the November 2025 issue here. 

Content Creator Spotlight: Alex Karpowicz

Instagram: alexkarpowicz72

Facebook: Alex Karpowicz Racing

LinkedIn: Alex Karpowicz

Follower counts: 9.25k on Instagram; 13.8k on Facebook

Focus: Dirt sprint cars and other open-wheel dirt cars
 

PRI News: How did you get into the automotive industry?

Alex Karpowicz: I grew up spending nearly every weekend at dirt tracks across the country watching my dad race. From an early age, the sights, sounds and smell of race fuel became part of who I was and I knew I wanted to be the one behind the wheel. Racing wasn't just a hobby in our family--it was a way of life that taught me the value of hard work, competition and commitment.

I started my career on asphalt ovals, learning the fundamentals of car control and racecraft. When my local track shut down, I transitioned to dirt racing--and that's when everything truly clicked. Starting out in dirt micro sprints, I not only grew as a driver but also became deeply involved in the mechanical side of the sport. I maintained my own cars, made setup changes and learned how much effort goes into every detail both in the shop and on track. It gave me a new perspective and taught me to drive with respect knowing that if something got torn up, I was the one fixing it.

Now racing dirt midgets, I continue to learn and grow with each event. Every race is a new challenge and a chance to improve and my goal is to keep moving forward--ultimately into dirt sprint cars--while chasing the same passion that started years ago watching my dad race.
 

 

PN: What's been your biggest motivator?

AK: My biggest motivator has always been the drive to keep improving and prove to myself that I belong at the highest levels of this sport. Racing is full of ups and downs and what keeps me pushing is knowing how far I've come--from running in the back at local shows to now competing and being competitive on national stages. I'm motivated by the challenge of becoming better every time I strap in, by the people who support me and by the chance to inspire others chasing their own dreams. I also take pride in representing myself well both on and off the track--through social media, interviews and fan interactions--because you never know who you're talking to or who is watching you and how that moment might shape your future.

PN: What's been your favorite part of being a part of the automotive community?

AK: My favorite part of being part of the automotive and racing community is the people. There's a sense of family and passion that's hard to find anywhere else. Everyone--from the fans in the stands to the teams in the pits--shares the same love for the sport and that creates a bond that goes far beyond competition. I've built friendships all across the country through racing and the support within the community is something truly special. Whether it's helping another team get back on track or talking with fans after a race, those moments remind me why I fell in love with this sport in the first place.

PN: As a content creator in the industry, how do you hope to make an impact on your audience?

AK: As both a driver and content creator, my goal is to give people an inside look at what life in racing is really like; the highs, the lows and everything in between. I like showing what most people do not see on TV. I also want to inspire others to chase their goals while showing the amount of work and dedication it takes to make it happen. Whether someone's a lifelong racing fan or just discovering dirt track racing for the first time, I want my content to help them feel connected to it. I also try to highlight the sponsors, teams and people who make it possible because this sport runs on partnerships and community.
 

 

PN: Why is advocacy important to you?

AK: Advocacy matters to me because racing has given me so much--and I feel a responsibility to help protect and grow the sport for the next generation. Grassroots racing, especially at the local level, depends on passionate people stepping up to make sure tracks stay open, events get support and young drivers get opportunities.

I also feel that many people outside of motorsports have a negative outlook on the sport, often because they only see the surface--the noise, the speed or misconceptions like "all you do is turn left." Motorsports is often criticized as being too loud or bad for the environment. I believe a lot of that negativity comes simply from a lack of knowledge about what actually goes on and how much work, skill and passion are involved. That's why I try to share the behind-the-scenes side of racing--the preparation, the craftsmanship and the dedication it takes to compete. If more people could see that side, I think they'd understand why this sport means so much to those of us who live it every day.

PN: What's been the biggest moment of your career thus far?

AK: One of the biggest moments of my career was joining Keith Kunz Motorsports and competing on the national stage in dirt midgets. Getting that opportunity with such a respected team--one I grew up watching, was surreal. Competing with some of the best drivers in the sport reminded me of how far I've come: from running near the back at local tracks to now racing at one of the top levels of the sport. The 2025 season and experience I gained gave me a new level of confidence and motivation to keep pushing, learning and earning my place among the best.
 

 

PN: What is on the horizon for you in 2025? Anything you're looking forward to?

AK: I have a few exciting things in the works that I'm not quite ready to announce just yet but I'll be sharing more about them on my social channels when the time is right. What I can say is that I'm always looking for new partners and opportunities to get on track more and continue growing within the sport. One thing that won't change is my commitment to promoting myself, building connections and relationships and promoting dirt track racing as a whole. I have a genuine passion for this sport and being able to share that with fans--and even create new ones--is one of the most rewarding parts of what I do.

PN: What are you hoping to see from the industry in the next few years?

AK: I'd love to see continued growth and support for grassroots and short-track racing. There's so much raw talent at the local level that deserves more recognition and with the right exposure it can really thrive. I also hope to see more brands recognize how valuable dirt track racing truly is--not only for helping rising stars but for supporting the facilities that the next generation of racers rely on. It's great to sponsor drivers but without race tracks there are no racers. Supporting the sport means supporting the tracks themselves, whether that's through sponsoring a series, backing an event or simply showing up on a Saturday night to buy a ticket and enjoy a delicious dirt track hamburger. As content creation and streaming continue to grow, the sport has a huge opportunity to reach new fans and attract new partners while keeping the heart and authenticity that make dirt racing so special.

If your goal at the 2025 PRI Show—December 11-13, Indianapolis—is to attract more buyers, generate qualified leads and boost brand recognition, this is your chance (and for only $75!). But you don't want to wait. The entry fee to place your product in the Showcase increases next month on December 5, when the cost rises to $100 per entry.  

The Featured Products Showcase is the top destination for attendees looking to source the newest technology and performance innovations. Exhibitors who participate see increased booth traffic, stronger buyer engagement and more post-show inquiries. 

 

Here's what you'll gain by entering your hottest products in the Featured Products Showcase: 

• Premium exposure to thousands of qualified racing professionals. 
• Online promotion before and after the Show through PRI's digital channels. 
• Media coverage opportunities that put your product in front of the industry's top outlets. 

Don't let your latest innovation go unnoticed! Submit your product now and turn attention into action at the 2025 PRI Show, December 11-13 in Indianapolis. 

Affordable entry fees starting at $75 ($100 per entry after December 5).

Click here for more information or to submit an entry.

Above: John Force at the 2012 PRI Show Grand Opening Breakfast

Legendary drag racer John Force, a 16-time Funny Car champion and the winningest driver in NHRA history, is officially retiring from competition.

Beginning his career in the '70s, Force accumulated 157 event wins, 269 final-round appearances, 166 No. 1 qualifiers and 1,460 round wins in competition on his way to claiming 16 NHRA Funny Car Championships.

"I really love NHRA, but I am officially done with driving," said Force. "I've said so many times, 'Until this race car kills me, they're gonna have to drag me out of the seat.' But the truth is, I was dragged out of the seat at Richmond and they thought it killed me then. So, I'm lucky that I'm back walking. They always say never say never, but I have grandchildren with Courtney and Graham, with Ashley and Danny, and now Brittany's retired because she wants to have children.

"It's time for me to retire. I had medical stuff that I had to address and 'do I want to get back in the car and get hit in the head,' and I don't. So, I guess it's official, I'm done," Force continued. "I won't say I won't ever get in a car to warm it up or maybe even make a burnout. Don't know. I guess it'll be the response from the fans. If they cheer loud enough, I'll hear ya."

Force will continue to oversee John Force Racing, the 23-time championship winning organization based in Brownsburg, Indiana, and its three champion drivers: Josh Hart, the Top Fuel driver with five NHRA career wins to date; Austin Prock, reigning Funny Car Champion who has a 101-point lead going into the Finals in the Cornwell Tools Chevrolet SS Funny Car; and 2012 Funny Car Champion Jack Beckman, who took over the driving duties for Force in the Peak Antifreeze and Coolant Chevrolet SS Funny Car, and is third in the point standings.

Force is announcing his retirement 17 months after suffering injuries in a crash during competition at Virginia Motorsports Park in Dinwiddie, Virginia.

For more information, visit johnforceracing.com.

Sponsored by Dayco Performance Products

If you want to push your vehicle to the next level, using components built for extreme durability and precision performance is a must. Whether you're upgrading a Mustang GT engine, working on a Camaro rebuild or spending your days at the track, Dayco has engineered products that help your front-end-drive system perform at its peak--from stabilizing engine harmonics and maintaining boost pressure to meeting high engine loads and keeping machines running cooler. 

Beyond providing engineering support and application-specific technology to almost 20 drivers and teams across drag, drift, powersports and oval track circuits--including Chris Duncan Racing, Mike Steele Racing and Kalitta Motorsports--Dayco uses racing as a real-world testbed for improving products. This helps drive innovation for both race vehicles and everyday drivers. 

Harmonic Balancers Meet SFI Standards 

 

Dayco offers a full line of harmonic balancers for everyday driving and street use, but for heavily modified vehicles, Dayco PowerBond Race series balancers are designed to meet or exceed rigorous SFI standards. Each balancer is zero-balanced to accommodate precise engine builds where every component is custom-machined for performance. Tested beyond 21,000 RPM, the Dayco Race series balancer features a precision CNC-machined AISI 1045 forged steel hub bonded to a forged steel inertia ring. Laser-etched timing marks make adjustments fast and accurate, while the all-steel design delivers lightweight strength for rapid acceleration. 

• SFI 18.1 Certified: Meets top safety and performance standards for racing. 
• High-Performance Construction: Forged steel with high-strength rubber bonding for high-rev applications. 
• Advanced Damping: Reduces torsional vibration and prevents slippage to protect critical components. 
   

Supercharger Belts Prevent Slip

When pushing boost through a centrifugal or roots-style supercharger, superior grip means everything. That's why Dayco Supercharger belts are built from high-friction, aramid fiber-reinforced EPDM rubber -- it eliminates belt stretch and reduces slip under high boost conditions. Developed with testing from top Drag Pak racers, this belt line has almost a dozen part numbers that cover 150,000-plus VIO, including the Corvette ZR1, Camaro ZL1 and Dodge Demon/Hellcat/Redeye. 

• Size Options: Six-, eight- and 10-rib widths for superchargers such as ProChargers and Whipples. 
• Durable Construction: Aramid fiber reinforcement and PET cords for long life under high tension. 
• Anti-Slip Design: High-friction belt face ensures consistent grip under high boost levels. 
   

Blower Belts for White Knuckle Racing 

 

Engineered to provide maximum performance under the most grueling race conditions, Dayco offers two blower belts for different types of engines and fuels. These belts have helped power some of the fastest drivers in racing--including Doug Kalitta and Matt Hagan.   

11mm: Designed to withstand some of the highest engine loads, the 11-mm belt features a hybrid carbon cord wrapped in a proprietary rubber compound with a low-friction PTFE tooth fabric for extreme load durability. Used for Top Fuel, Funny Car and Nitro engines, this standard 11-mm pitch belt has 145 teeth and comes in both 84mm and 97mm widths. 

8mm: Engineered for Pro Mod and Top Alcohol drag applications, the 8-mm belt comes in 50-, 75- and 84-mm widths. A Teflon-coated tooth profile and carbon-cord construction deliver exceptional strength and reliability for both street and strip. 

Electric Water Pumps Add Cooling Power

 

Compact and self-contained, Dayco offers electric water pumps that can be mounted anywhere in the engine bay, making them the perfect add on for custom builds or situations where there are tight clearances in the engine compartment. Some drivers gut the thermostat so the electric water pump can still run with the engine off. This helps keep the car cool and is beneficial during high-performance driving and between rounds, where a mechanical pump's flow rate is directly tied to engine speed. Dayco's ISO-certified electric water pumps are designed to help maintain systems that improve fuel economy and increase engine response and engine-off cooling. 

• Robust Design: Engineered to handle extremely corrosive, high-temperature environments. 
• High-Quality Components: Stainless steel ensures resistance to corrosion and rust. 
• Superior Durability: Self-lubricating, graphite composite bearings for improved longevity. 

For more information on Dayco products, visit na.daycoaftermarket.com/en/applications/. Questions? Contact information is available at na.daycoaftermarket.com/en/contact-us/.

 

 

WeatherTech Raceway Laguna Seca, the paved road racing track on the Central Coast of California, has announced the appointment of Katie Brannan as its new public relations manager, bringing more than two decades of motorsports communications experience to one of the most iconic racing venues in the world.

In her new role, Brannan will oversee public relations initiatives for the track's major events, including the IMSA WeatherTech SportsCar Championship, the Rolex Monterey Motorsports Reunion and the NTT INDYCAR season finale, as well as support broader communications efforts that showcase the Raceway's year-round impact as a motorsports and community destination.

Brannan joins the WeatherTech Raceway Laguna Seca team following a distinguished career representing leading drivers, teams and events across North America's premier racing series. Her extensive background in media relations, strategic storytelling and event promotion will play a key role in elevating the Raceway's brand visibility and fan engagement as it continues its growth heading into the 2026 season, according to a track release.

"We are thrilled to welcome Katie to the WeatherTech Raceway Laguna Seca family," said Mel Harder, president and general manager of WeatherTech Raceway Laguna Seca. "Her deep understanding of the motorsports industry, combined with her passion for connecting fans and media to the sport, makes her an exceptional addition to our team."

Brannan has built a respected reputation throughout the motorsports community, having worked with professional racing organizations and drivers across IMSA, INDYCAR and other top-tier series.  Her experience spans public relations strategy, media operations and on-site event communications and promotions.

"I am honored to join WeatherTech Raceway Laguna Seca and contribute to the legacy of such a storied and respected venue," said Brannan. "This track has been home to some of the most memorable moments in motorsports, and I look forward to helping share those stories and deepen the connection between the Raceway, its fans and the community, both locally and globally."

For more information about WeatherTech Raceway Laguna Seca and its 2026 event calendar, visit WeatherTechRaceway.com.

 
PRI Magazine is now available to everyone at no cost in a digital format. While previously only available in print to select industry recipients, the publication is now available digitally across the globe. Whether you're an industry member staying on top of trends or a racing enthusiast interested in learning more about the industry, the digital magazine is available in current and past issues.

Below is a step-by-step guide to claiming your free digital subscription to PRI Magazine on your phone.

Claim your free PRI Magazine digital subscription here or by scanning below.

 

Fill in the mandatory fields and questions regarding your motorsports background and interests.

 

Hit subscribe to claim your free subscription. Now, you're able to activate your account by downloading the PRI Magazine app. Tap the iOS link for Apple devices and Google Play for others.

 

 

How to Log In and Read PRI Magazine

Ensure you have the "PRI Magazine" app downloaded on your phone and sign in using the credentials you created during registration. Want to access via desktop? Visit https://pri.zinioapps.com/ to sign in and start reading! 

You'll have immediate access to more than a year's worth of valuable industry knowledge and insights. Get to reading! 

For any questions or assistance, please reach out to PRI's Customer Service Team at membership@performanceracing.com or call 949-499-5413. 

The World of Outlaws Late Model Series has released its 61-race schedule for the 2026 season.

For its 25th season of competition, the series will travel to 19 states and visit 37 different tracks, beginning with Volusia Speedway Park in January and concluding at The Dirt Track at Charlotte in November.

Eight new tracks will appear on the circuit next year during the course of the 10-month season, along with eight returning venues that have rejoined the schedule after an extended hiatus, according to the series.

New in 2026, every event will pay a minimum of $2,000 for a top 10. In total, approximately $4.9 million in Feature purses will be up for grabs over the course of the season, an 18% increase over 2025. That's in addition to the $1.1 million points fund highlighted by a $225,000 prize for the champion, as well as the Winner's Circle Fund which pays teams every time the hauler moves.

For more information, visit worldofoutlaws.com.

See the full 2026 World of Outlaws Late Model Series schedule below:

 

Rapson Performance Group has acquired Clinton Township, Michigan-based Katech Engineering from Enginuity Power Systems, the companies announced.

Katech Engineering is an engine- and vehicle-building firm founded in 1977, powering efforts across multiple series and disciplines, including IMSA and Le Mans sportscar racing, Indy car, off-road racing and more.

"This acquisition is more than a business move; it's about preserving a legacy and fueling the future of high-performance engineering development," said Mark Rapson, owner and president of Rapson Performance Group. "Katech's history in motorsports, its commitment to excellence and its engineering innovation align perfectly with our mission. Together, we continue to raise the bar for performance and deliver world-class solutions for our customers."

"The Rapson Performance Group is known for innovative advancements and providing performance solutions to the automotive industry" said Tony Uttley, CEO of Enginuity. "I am excited to see what Katech and Rapson Performance Group do together as combined leaders in the industry."

"Katech Engineering's name carries enormous respect," Lynn Rapson, owner and executive director of marketing and brand strategy for Rapson Performance Group. "It represents quality craftsmanship, innovation and American performance at its best. Our goal is to honor that legacy while giving the brand the resources and creative energy to thrive in the next generation of performance engineering."

According to Rapson Performance Group, the acquisition strengthens Katech's position in the high-performance and racing sectors by expanding product and service offerings, accelerating engineering and development and building an enhanced market presence.

For more information, visit katechengines.com.