Why Attend

Why Attend PRI?

IT'S Where the Worldwide Motorsports Industry Meets to do Business


Latest Advances In Motorsports Technology For Every Type Of Racing

Shop over 1,000 exhibiting companies in over 750,000 gross square feet of new race products, services, machinery, simulation & testing technologies, and trailer exhibits. Preview and buy the latest innovations in: stock car, drag, sports car, prototype, sprint car, midget, modified, formula, dirt late model, sport compact, karting, vintage, and more.


Over 45 Conferences, Seminars, Social Gatherings & More

Strategize and learn from racing’s most innovative minds. In addition to networking on the Show floor, PRI’s Race Industry Week provides countless opportunities to engage with industry experts through a dynamic conference and seminar lineup, including the Race Track Business Conference, ICMS Annual Conference and much more. Also, enjoy exclusive events like the PRI Happy Hour and Grand Opening Breakfast, and have some fun with racing friends along the way!


The World’s Largest Gathering Of Motorsport Professionals

Conduct business face to face with top racing suppliers and network with the world-wide racing community. Attracting motorsports professionals from all 50 states and 70 countries, this unrivaled global event unites professionals from every racing discipline under one roof. Uncover emerging technologies and source the hottest new racing products all at a convenient, affordable gathering.

The Performance Racing
Industry Trade Show

December 12-14, 2024
Indianapolis, Indiana, USA

Stay Connected

Sign Up For The PRI eNewsletter to get the latest in racing industry news, special events, new product information and more directly to your inbox.