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SPECIAL REPORT: FROM ROAD TO TRACK

While law enforcement efforts remain mostly punitive, the industry is taking more inclusive steps and providing alternatives to stoplight duels and…

Race On Sunday, Refine On Monday

How factory road racing programs continue to drive technological innovation and brand awareness. In the early days of the automobile, organized…

Race Car Builds: ChampCar Endurance Series and 24 Hours of Lemons

While restricted budgets are the main drivers in these two endurance road racing series, race teams use creative measures to improve performance,…

BUSINESS PROFILE: EVOLUTION DYNAMICS

Kevin Dubois first operated a Mitsubishi Lancer Evolution as a teenager—on a video game. Today, he can barely find room to park all the street and…

CRUNCH TIME

Piston suppliers are innovating product and improving processes while working overtime to keep orders filled and customers up to date. With so many…

quantifying RESULTS

Making a compelling case for adding the ultimate diagnostic tool, leading dyno manufacturers explain why “there’s no substitute for testing.” A…

CUTTING EDGE DEVELOPMENTS

Keep engine building productivity on pace with these new cutters, tooling, and abrasives solutions. The year 2020 will certainly go down in history…

INTERNATIONAL TRADE ROUTES

Here’s what US-based performance suppliers need to know about negotiating agreements with overseas distributors. Aftermarket companies seeking to…

HOW M1 CONCOURSE LANDED MOTOR BELLA 2021

A creative approach to revamping an iconic event in the midst of a still-changing business climate. If you Google “North American International…

On The Road With PRI Part 2

In fall 2020, PRI put some of the world’s best photographers, videographers, and storytellers in a van and sent them on the road to experience…

Survive and Advance

Photo courtesy of Super Cup Stock Car Series As feeder series to NASCAR, many stock car sanctions are developing next-level competition strategies…

BODY TALK

What competitors and suppliers need to know about the ABC Next Gen Late Model platform. Back in 2002, a coalition of organizations in the asphalt…

Business Profile: Hamke Racecars and Parts

Since a change in ownership in late 2018, the Rowdy chassis has been making its own imprint on Super Late Model racing with a focus on driver safety…

Stepped-Up Setups

While manufacturers aren’t completely reinventing their suspension components, they are releasing new products with notable improvements for better…

Pathways To Power

Photo courtesy of Full-Race Motorsports How supercharger, turbocharger, and nitrous manufacturers are helping racers and engine builders get more…

CADs, CAMs & Automobiles

Paired with designers and programmers skilled in the latest CAD/CAM software, modern CNC machines are saving shops money and improving performance…

TRACK CHANGES

To meet the pent-up demand from reduced racing schedules last year, facilities have renovated and revamped in preparation for a promising 2021.…

On the Road with PRI

In an industry first, PRI in mid-October set out on a groundbreaking cross-country campaign to gather and share content from dozens of racing and…

WHAT’S BEHIND RACING’S YOUTH MOVEMENT?

While there’s no clear consensus over how young is too young, stakeholders agree the industry is trending toward more junior competitors in full-…

DRAG RACING: WHAT TO WATCH FOR IN 2021

Photo courtesy of Larry Chen and Holley Performance Products From growing classes to enhanced manufacturing techniques, we tap into several trends…

SHOCKING RIVALRY

Photo courtesy of Chevrolet Performance and Ford Performance. Look who’s leading the charge in bringing high-voltage performance to the track and…

BUSINESS PROFILE: PROLINE RACING

Relying on the skills of a talented team while forging strong relationships with customers, Proline Racing remains a dominant force at drag strips…

ADVENTURES IN CAM DEVELOPMENT

Photo courtesy of Erson Cams Camshaft grinders are busier than ever, but there’s still time for new ideas and clever tricks. There’s a talented and…

CARBURETORS: A RENAISSANCE STORY

Today’s carbs have come a long way from yesterday’s ‘calibrated gas leakers,’ resulting in a rebirth for these core engine components. Even though…

PERFORMANCE ENHANCERS

Photo courtesy of Proline Racing. Ongoing developments in data acquisition and sensor technology are making it easier than ever to pinpoint where…

Understanding the Dynamics of Midget Racing

Although the segment faces some challenges at both regional and national levels, midget racing continues to serve as a springboard into…

Gamblers and Outlaws

Can High Limit Racing challenge the World of Outlaws’ grip on national touring 410 sprint car racing, and what will this “split” mean for the…

Torque Tips

Clutches, driveshafts, and axles are on the receiving end of growing amounts of power. Driveline component manufacturers are stepping up to the…

Grind Game

Custom camshafts are gaining popularity as racing needs become more specific and engine builders feel more confident that they can find a winning…

Fluid Solutions

Racers want more power and better protection from their lubricants. Here’s how the racing oil companies are responding. How often should oil…