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Charlotte Motor Speedway Moves Forward With Mission 600 Campaign To Honor US Armed Forces
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Despite the worldwide coronavirus pandemic, Charlotte Motor Speedway (CMS) is moving forward with plans to honor and recognize the brave men and women of the US Armed Forces through its third annual Mission 600 campaign in conjunction with the Coca-Cola 600 set for Sunday, May 24.
In partnership with the Coca-Cola Racing Family of drivers and the US Department of Defense, this year's Mission 600 will be updated. Instead of drivers donning camo fatigues and experiencing a day in the life of brave military heroes representing each of the five branches of the US Armed Forces, they will instead offer virtual salutes through social media videos and connect with regional military bases online.
Joey Logano, Denny Hamlin, Daniel Suárez, and Ryan Newman are recording videos from home to salute the troops, while plans are underway with Austin Dillon and Bubba Wallace for interactive virtual meetings with servicemen and women. In addition, the campaign, which runs through race day on May 24, will provide Coca-Cola Racing Family drivers a platform to recognize the fallen soldiers who will be honored with their names across race car windshields during 600 Miles of Remembrance at the Coca-Cola 600.
"Mission 600 may look different this year, but the objective remains the same - to show the men and women who are on the front lines fighting and protecting our freedoms how much we appreciate them and all they do for our country," CMS Executive Vice President and General Manager Greg Walter said. "This year the US Armed Forces are also engaged in America's fight against the coronavirus, so saying 'thank you' takes on even greater meaning. Until the time is right that we can honor our military at the track again - and we all look forward to that day - hopefully, this year's virtual Mission 600 provides a few smiles and reminds both our US Armed Forces and race fans around the world that brighter days are ahead."
Fans can keep up with all the latest by following #Mission600 on social media.
For more information, visit charlottemotorspeedway.com.
In partnership with the Coca-Cola Racing Family of drivers and the US Department of Defense, this year's Mission 600 will be updated. Instead of drivers donning camo fatigues and experiencing a day in the life of brave military heroes representing each of the five branches of the US Armed Forces, they will instead offer virtual salutes through social media videos and connect with regional military bases online.
Joey Logano, Denny Hamlin, Daniel Suárez, and Ryan Newman are recording videos from home to salute the troops, while plans are underway with Austin Dillon and Bubba Wallace for interactive virtual meetings with servicemen and women. In addition, the campaign, which runs through race day on May 24, will provide Coca-Cola Racing Family drivers a platform to recognize the fallen soldiers who will be honored with their names across race car windshields during 600 Miles of Remembrance at the Coca-Cola 600.
"Mission 600 may look different this year, but the objective remains the same - to show the men and women who are on the front lines fighting and protecting our freedoms how much we appreciate them and all they do for our country," CMS Executive Vice President and General Manager Greg Walter said. "This year the US Armed Forces are also engaged in America's fight against the coronavirus, so saying 'thank you' takes on even greater meaning. Until the time is right that we can honor our military at the track again - and we all look forward to that day - hopefully, this year's virtual Mission 600 provides a few smiles and reminds both our US Armed Forces and race fans around the world that brighter days are ahead."
Fans can keep up with all the latest by following #Mission600 on social media.
For more information, visit charlottemotorspeedway.com.
