Hypercraft—the Provo, Utah-based provider of electric motor manufacturing and turnkey EV drive systems—has announced Kirk Miller has joined the company as vice president of Direct Sales. 

In his new role, Miller will bring his years of experience and global relationships to help serve the EV marketplace across multiple applications in “an effort to break down barriers to EV manufacturing.”    

“Two of my biggest reasons for joining Hypercraft are the talented team they’ve pulled together, which is really incredible. Also, the mission they’re on to lower both the technical and cost bar, to make the jump to an EV drivetrain,” said Miller. “With one of the biggest challenges being the limited range of complete end-to-end engineered drive systems available for the motorsports and conversion markets, it becomes clear where Hypercraft can assist in the rapid and changing needs of this emerging market segment.”

“Over the next 12 months, I’m planning to work with the Hypercraft team to roll out complete solutions to a broad range of customers’ needs: from motorsport to powersport, retro rods, and classic car conversions,” Miller said. 

Miller comes from AEM Electronics, where he spent 24 years as vice president of Sales and Marketing. He played an integral role as the company’s foremost expert in the performance aftermarket with a focus on the tuner, EV, and motorsport market segments. 

For more information, visit hypercraftusa.com.