Road America Promotes New President, GM
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Road America has promoted Michael Kertscher to the position of president and general manager. Kertscher will replace current President and General Manager George Bruggenthies, who will transition into a senior consulting position for Elkhart Lake's Road America, Inc.
"I am honored and humbled to accept this new role and build upon the momentum this exceptional group of people has established," Kertscher said.
Kertscher, who joined Road America in 2007, began as a programs manager overseeing the development of its group adventure programs, plus many successful motorcycle and driving school programs. Kertscher was promoted to director of business development in 2014 and vice president of business development in 2017, where he took on added responsibility by overseeing track rentals and hospitality functions while driving partnership development to support Road America's core event management initiatives.
Kertscher later moved into a senior vice president role in 2018 overseeing all operations of the facility under the guidance and direction of Bruggenthies as part of the overall transition process.
Bruggenthies has been with Elkhart Lake's Road America Inc., for more than 20 years both as a leader and vintage competitor. Under his stewardship, the track has seen massive infrastructure improvements, with many new buildings, features, and track and safety improvements.
For more information, visit the Road America website.
"I am honored and humbled to accept this new role and build upon the momentum this exceptional group of people has established," Kertscher said.
Kertscher, who joined Road America in 2007, began as a programs manager overseeing the development of its group adventure programs, plus many successful motorcycle and driving school programs. Kertscher was promoted to director of business development in 2014 and vice president of business development in 2017, where he took on added responsibility by overseeing track rentals and hospitality functions while driving partnership development to support Road America's core event management initiatives.
Kertscher later moved into a senior vice president role in 2018 overseeing all operations of the facility under the guidance and direction of Bruggenthies as part of the overall transition process.
Bruggenthies has been with Elkhart Lake's Road America Inc., for more than 20 years both as a leader and vintage competitor. Under his stewardship, the track has seen massive infrastructure improvements, with many new buildings, features, and track and safety improvements.
For more information, visit the Road America website.