In This Guide
Fastrack your PRI Show
Everything you need to plan an exciting and successful booth at the Performance Racing Industry (PRI) Show is right here.
The Exhibitor Services Manual is your go-to resource for making the most of your participation in the 2026 PRI Show, from logistics to on-site execution.
Below, you’ll find important details on show policies, move-in and move-out procedures, key deadlines, and how to order services from official PRI vendors. You’ll also discover marketing and sponsorship opportunities designed to boost your visibility, drive traffic to your booth, and elevate your overall show experience.
Show Information
Exhibitor Deadlines
Move-in and Move-out Information
Parking and Marshaling Yard
Show Rules and Best Practices
Show Vendors
Exhibitor Resource Center
Marketing, Advertising, and Sponsorship
COI Submission
2026 Machinery Row Guidelines (PDF)
2026 Srandard Linear Booth (PDF)
Peninsula & Good Neighbor Policy
Back to Back Peninsula (PDF)
Two Story Peninsula (PDF)
Peninsula Hanging Sign (PDF)
Canopies and Ceilings (PDF)
Peninsula Booth Diagram Submission Form
Trailer Exhibitors (PDF)
Fern – Carpet, furniture, etc.
ICC Labor and Equipment Pricing
Maritz – Badge scanning and lead retrieval
Professional Detailers
Exhibitor Insurance Brochure: Buttine
Markeys AV
Sodexo
Security
Smart City
RICOH Business Center @ ICC
Order Electrical Services
ICCLOS Facility Guide
MEMBERSHIP LOGIN
JOIN PRI