2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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Connect with 40,000 attendees from all 50 states and 70 countries, Dec. 11-13.
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November 2025
Winningest Driver in NHRA History John Force Announces Retirement
Above: John Force at the 2012 PRI Show Grand Opening Breakfast Legendary drag racer John Force, a 16-time Funny Car champion and the…
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November 2025
Katie Brannan Joins WeatherTech Raceway Laguna Seca
WeatherTech Raceway Laguna Seca, the paved road racing track on the Central Coast of California, has announced the appointment of Katie Brannan as…
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November 2025
How to Claim and Read Your PRI Magazine Subscription
PRI Magazine is now available to everyone at no cost in a digital format. While previously only available in print to select industry recipients,…
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