2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
June 2026
Porsche Unveils New 911 GT4 R for Customer Racing
Porsche is expanding its customer motorsport portfolio with the new 911 GT4 R. For the first time, a car designed for global GT4 racing is based on…
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June 2026
IROC Joins Freedom 250 Grand Prix Lineup
The International Race of Champions (IROC) is joining the on-track lineup for the Freedom 250 Grand Prix, the NTT INDYCAR SERIES race on the streets…
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June 2026
YRB Racing Acquires Van der Steur Racing
IMSA and SRO GT America team Van der Steur Racing has been acquired and will rebrand to YRB Racing, according to a recent announcement from IMSA.…
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