2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
Learn More
Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
Learn More
Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
Learn MoreATTENDEE
Join the world's largest gathering of motorsports professionals.
ATTENDEE REGISTRATION OPENS JULY 2026Latest news
March 2026
National Hot Rod Reunion Name Returns to Beech Bend Event
NHRA's historic event at Beech Bend Raceway will head back to its roots, returning to the National Hot Rod Reunion name for its race on June 18-20,…
Read more
March 2026
World Short Track Championship Introducing 358 Modifieds, 525 Late Models
The World Short Track Championship enters a new era for its 11th running in 2026 with a rotation to the lineup of divisions set to compete at The…
Read more
March 2026
SCCA Hall of Famer, Jerry Wannarka, 87
Dr. Gerald "Jerry" Wannarka, a devoted member of the Sports Car Club of America for more than five decades, has passed away, leaving behind a legacy…
Read more
MEMBERSHIP LOGIN
JOIN PRI