2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
Learn More
Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
Learn More
Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
Learn MoreATTENDEE
Join the world's largest gathering of motorsports professionals.
ATTENDEE REGISTRATION OPENS JULY 2026Latest news
March 2026
IMSA Reveals 2027 WeatherTech SportsCar Championship Schedule
IMSA has revealed its 2027 schedules for the IMSA WeatherTech SportsCar Championship and IMSA Michelin Pilot Challenge. The WeatherTech…
Read more
March 2026
Hall of Fame Sportscar Driver Bob Tullius, 95
Bob Tullius, a pioneering figure of American road racing and member of the Motorsports Hall of Fame of America, IMSA Hall of Fame and SCCA Hall of…
Read more
March 2026
RIGHT TO RACE: Wisconsin, Michigan and Virginia Updates
PRI continues advancing "Right to Race" efforts nationwide to protect race tracks and the racing community. Here's the latest, straight from PRI's…
Read more
MEMBERSHIP LOGIN
JOIN PRI