Performance Racing Industry
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PRI Show Accommodates Global Racing Industry

Dedicated lounge area, translators among resources catered towards international visitors.


ALISO VIEJO, Calif. (Oct. 19, 2017) — With race-industry professionals from all over the world converging at the annual Performance Racing Industry (PRI) Trade Show, the upcoming event will once again feature valuable amenities and services to assist international attendees. This year’s 30th Anniversary show, held December 7-9, 2017, at the Indiana Convention Center in Indianapolis, will include a dedicated International Lounge and translators to help motorsports professionals from all over the world take part in the three biggest business days in racing.

"The PRI Show is an unrivaled global event that enables internationals attendees to conduct business, uncover emerging technologies, and source the hottest new racing products under one roof," said PRI General Manger Bill Miller. "Attendees are able to meet face-to-face with top racing suppliers and see the latest technology and products through Show features like the International Motorsports Trade Seminar and the new Featured Products Showcase."

Among the international resources available at this year’s PRI Show:

  • International Lounge: The International Lounge features private meeting rooms, Wi-Fi, printer access, credential badge pickup, and many other services that may be required by international buyers and exhibitors. International attendees can also enjoy an espresso or a cup of tea in a relaxed atmosphere with other racing industry businesspeople from all over the world.
  • Translators: Interpreters from several countries are available by appointment and at no charge in the International Lounge to assist during meetings with fellow industry professionals.
  • Travel Assistance: Visas are required for all international travel into the United States. If you require a Visa letter, PRI can issue one on your behalf once you have registered for the PRI Show. Additionally, the PRI Housing team can assist in securing a hotel room online at https://aws.passkey.com/event/49099071/owner/9284/home or via email at travel@performanceracing.com.
  • Special Events: The 2017 PRI Show will feature more than 45 conferences, seminars, and social gatherings, and included are the International Council of Motorsport Sciences (ICMS) Annual Congress and the International Motorsports Trade Seminar. For more information, visit https://pri2017.mapyourshow.com/sessions.  


This year’s PRI Trade Show will feature over 1,100 companies exhibiting in more than 3,400 booths showcasing the latest developments in auto racing technology, the newest products, and the hottest trends in the motorsports industry.

In addition, the days leading up to and including the PRI Show, which have come to be known as Race Industry Week, will offer a range of motorsports-related activities in and around the Indiana Convention Center beginning on Monday, December 4. Numerous conferences, seminars, and other special events will offer unlimited business opportunities and provide invaluable insight on the latest technologies and how to apply them.

To register for the 2017 PRI Trade Show, log on to www.pri2017.com.  

About Performance Racing Industry
Since its inception in 1986, Performance Racing Industry (PRI) has served as the motorsports industry's key source for trends, merchandising ideas, new products, business strategies, and more. Through its monthly business magazine, Performance Racing Industry, and the world’s premier auto racing trade show, the Performance Racing Industry Trade Show in Indianapolis, IN, motorsports industry members from all over the world remain in tune with the worldwide racing marketplace. For more information, visit www.performanceracing.com.

PRI Show Accommodates Global Racing Industry

The International Lounge features private meeting rooms, Wi-Fi, printer access, credential badge pickup, and many other services that may be required by international buyers and exhibitors. International attendees can also enjoy an espresso or a cup of tea in a relaxed atmosphere with other racing industry businesspeople from all over the world.


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