Yokohama Tire Corporation (YTC) is expanding its 2014 motorsports program, signing an agreement to be the exclusive tire supplier of the Red Bull Global Rallycross series.
Red Bull Global Rallycross combines elements of circuit racing, off-road racing and rally competition. The series features heavily modified 600-horsepower production-based cars built for fast-paced heat races. The tracks are a combination of dirt and asphalt with multiple obstacles and surface transitions and huge jumps – some up to 70 feet. Top drivers in the series include Tanner Foust, Scott Speed, Bucky Lasek, Travis Pastrana and Nelson Piquet Jr.
The agreement means that going forward, all competitors will race on specially-designed Yokohama ADVAN race tires.
“This is a major move for us,’” said Andrew Briggs, Yokohama director, marketing, product planning and motorsports. “GRC is a rapidly growing motorsport with global appeal to a young, passionate fan base, making it an ideal platform to showcase the technology, strength and competitiveness of Yokohama.”
“Yokohama is world-renowned for its full line of tires and rich motorsports history. We’re glad to have Yokohama aboard and look forward to an exciting season of rallycross racing,” said Colin Dyne, CEO of Global Rallycross.