VP Racing Fuels, Inc. has appointed James Rugg as Business Development Manager-Automotive, Consumer Products to support its growing line of consumer products.
“VP Small Engine Fuel already has established a beachhead in the outdoor power equipment industry with incalculable growth potential,” Rugg said. “VP’s upcoming line of performance chemicals, including a fuel system cleaner, power boost and more, is sure to resonate with consumers already familiar with VP’s talent for achieving superior performance gains...”
Rugg began his automotive career at the NAPA Distribution Center in Kent, Washington, where he progressed through several positions before being promoted to Assistant Sales Manager in 1987.
In 1989 he was promoted to Sales Manager at the Distribution Center in San Antonio, Texas, where he was very successful at growing sales and improving market penetration.
He was promoted to a new position in Dallas in 1992, responsible for training and development of all employees for a seven state region before moving up to Operations Manager for NAPA’s Distribution Center in Houston in 1996.
Acting on a desire to return to sales in 1999, Rugg signed on with Royal Purple Lubricants as National Sales Manager. While with Royal Purple, Rugg covered all areas of the US and Canada, growing sales by opening up and training new distributors and their sales people.
VP Racing Fuels is best known as the world leader in performance fuel technology, fueling winners in virtually every racing category and class on land, sea and air since 1975. VP is the Official Racing Fuel of NHRA Championship Drag Racing, American Le Mans, World of Outlaws Sprint Cars and Late Model Series and Rally America, among more than 60 VP-sponsored racing series and sanctioning bodies.