Toyo Tire U.S.A. Adds New VP Of Marketing | Performance Racing Industry
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Toyo Tire U.S.A. Adds New VP Of Marketing
November 10, 2017
Toyo Tire U.S.A. Corp. announced that Tim Chaney has joined the company as vice president of marketing. Chaney is now responsible for leading all Toyo Tires marketing efforts in the U.S.A. including market strategy, brand management and brand development.
Toyo Tire U.S.A. Adds New VP Of Marketing

Toyo Tire U.S.A. Corp. announced that Tim Chaney has joined the company as vice president of marketing. Chaney is now responsible for leading all Toyo Tires marketing efforts in the U.S.A. including market strategy, brand management and brand development.

Areas under his guidance include advertising, creative, content development, sponsorships, events, public relations, direct marketing, dealer support including dealer training as well as consumer and dealer websites. He reports to Roy Bromfield, president and CEO of Toyo Tires.

Chaney brings more than 30 years of marketing and automotive experience to Toyo Tires, including 15 years at Kia Motors America, where he most recently served as vice president of marketing communications. Prior to that Chaney spent nearly 16 years at Nissan North America.

“I am excited to join Toyo Tires and contribute to its continued sales growth in the U.S.,” said Chaney. “Toyo Tires is a progressive brand that has the great opportunity and potential to expand its presence and share in a competitive market.”

Chaney is a graduate of San Diego State University, where he received his Bachelor of Science degree in business administration with a focus in marketing. Chaney succeeds Senior Director of Marketing Amy Coleman, who retired in September of this year.