Tom Marx, president and CEO of The Marx Group, has announced the addition of Tim Sayers as an account executive/product and market specialist. Based in the Knoxville, Tennessee, area, Sayers will support clients in the automotive, heavy duty and high performance/specialty segments of the aftermarket.
Most recently, Sayers was the operations and marketing manager for IMCO and Cherry Bomb Exhaust in Loudon, Tennessee, where he was responsible for product management and marketing in the US and Canada.
"The geographic location of our client base has greatly expanded in the last five years," explained Marx. "The addition of Tim to our team provides us with greater access to our clients in the Southeast, Midwest and East Coast regions. The Southeast has experienced substantial growth in the automotive industry over the last decade and we expect that growth to continue.”
Sayers has over 30 years of diverse automotive experience working in the O.E. replacement, O.E. service, high performance, emission control, heavy duty and specialty segments. He has worked with all levels of individuals in the automotive aftermarket from repair shop owners and technicians to wholesale and retail parts distributors and manufacturers.
Marx said Sayers possesses a unique blend of knowledge and experience with successful marketing, advertising and PR strategies and tactics that will benefit clients. “He’s a ‘car guy’ who thoroughly understands the products and markets we serve in the aftermarket,” explained Marx.
The Marx Group is a full-service marketing communications firm that provides business development, marketing strategy and marketing communications services to the automotive, heavy duty and specialty/high performance aftermarkets. For more information on The Marx Group, phone 415-453-0844, or visit www.themarxgrp.com.