Peugeot has decided to contest the 2013 Pikes Peak Hill Climb on June 30 in Colorado.
Peugeot's bid to win the unique, Colorado Springs-based event with the Peugeot 208 T16 Pikes Peak has led to it joining forces with such key partners as Total, Red Bull, Michelin and Sébastien Loeb.
Exactly 100 years ago, Peugeot notched its first racing victory, at Indianapolis, the first of a long list of successes in some of motorsport's most mythical events. Its previous Pikes Peak Hill Climb triumphs not only marked the world of international motorsport but have become an integral part of Peugeot's DNA.
Ari Vatanen's unforgettable record-breaking victory on the 1988 event in the 405 T16 is documented by the celebrated film, 'Climb Dance'. Peugeot won the famous hill climb a second time in 1989, this time with Robby Unser behind the wheel.
The Pikes Peak Hill Climb's unique course was finally entirely asphalted last year and comprises 156 turns over a distance of 20 kilometres that take competitors from an altitude of 2,800 meters to 4,300 meters at its highest point. The event is famous, too, as the US's second-oldest motorsport competition after Indianapolis and, over the decades, it has earned a reputation as a notoriously difficult and complex challenge.
The Peugeot 208 T16 Pikes Peak has been entered in the premier 'Unlimited' class and has been given the start number '208'.
Sébastien Loeb, the nine-time world rally champion, was able to accept Peugeot's proposal thanks to sister company Citroën, which has authorized its star driver to contest the American event for the first time in his career.
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