TORC: The Off-Road Championship off-road racing series, has announced that Magnaflow, a manufacturer of performance exhaust products, will be an Official Series Partner for the 2014 TORC season.
Magnaflow products range from direct-fit converters and cat-back systems to universal mufflers and custom builders kits designed to deliver superior quality, power and sound. Top drivers and car builders have come to rely on the companys products. That roster includes automotive designers and racing legends like Mario Andretti, Chip Foose, Marco Andretti, "Grave Digger's" Dennis Anderson, Casey Currie, Johnny and CJ Greaves, Vaughn Gittin Jr and Jeremy McGrath.
"MagnaFlow is proud to again be associated with TORC. The 2013 season was successful for Team MagnaFlow, with multiple wins and great fan interaction. TORC provides not only exciting racing, but compelling story telling as well," said Dan Mickelsen, Director of Marketing at MagnaFlow. "Our fans are TORC fans, and this is a story where we want to play a role. This year, we are ready for even more with the launch of our new off-road header program and stronger presence on the track and at the events."
As an Official Series Partner, Magnaflow will have significant brand visibility through media exposure including television, radio, print, digital and social media as well as display space, track signage and fan activation at TORC events.
The company will also be sponsoring four TORC drivers this season: Johnny Greaves in Pro 4X4; CJ Greaves in Pro 2WD and Pro Light; and Casey Currie and Brad Lovell in Pro Light. Each racer will be running custom-built Magnaflow systems in their vehicles.
"We are excited to welcome Magnaflow to TORC off-road racing this year," said TORC President BJ Birtwell. "Aligning with proven, leading brands brings strong benefits for both parties, and we look forward to helping Magnaflow continue to build its legacy with automotive and motorsports enthusiasts. And were anticipating fantastic performance and sound out on the track from the vehicles they are behind this season."
TORC: The Off-Road Championship will hold seven events across the United States this year, with NBC Sports providing television coverage and a behind-the-scenes docu-reality series. The 2014 event schedule features races at the following venues:
For more information on TORC: The Off-Road Championship including NBC Sports episode premiere dates, visit www.torcseries.com.