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Editorial Calendar

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December 2007 Bonus Circulation: Industry Shows throughout 2008

2008 PRI Buyers Guide Issue

Also in this issue:
  • Contact Information For 2500 Industry Suppliers
  • Over 450 Pages
  • Thousands of Products
  • Tab Pages
  • Pre-Drilled Holes For Dealer Catalog Racks
  • Free-Bold Face Listings & Mini-Merchandisers For Advertisers
  • Manufacturer Reps Directory
  • Guide To Race Sanctioning Organizations
  • 2008 New Product Preview
[ top ]
December 07
Space Closes: October 23
Art Due: October 25

January 2008

Drag Racing Market Issue

Product Focus Oil Pumps–Slick New Products & Sales Strategies
Tech Topics Hot Heads–Advances In Drag Racing Cylinder Heads
Also in this issue:
  • Grassroots Drag Racing Market: Growing Wild!
  • Trends In Trailers For Race Teams & Vendors
  • How To Pad Sales Of Racing Brakes
  • 20th Annual Retailer Survey Results: What's In Store For Racing Businesses?
  • 2008 Race Market Preview
  • Fuel Delivery Update: Carburetors & Mechanical Fuel Injection
  • Plus: Carb Spacers, The Easy Add-On Sale
  • Hoses & Fittings–Making The Sales Connection
  • Upgrade Your Engine Dyno
  • A Fresh Look At Air Filters & Air Intake Systems
[ top ]
January 08
Space Closes: November 20
Art Due: November 22

February 2008 In this issue: Top drawer of the tool box

Stock Car Market Issue

Product Focus Racing Oils & Lubricants–Add Them On To Every Sale
Tech Topics Market In Motion–Keeping Up With Camshaft Technology
Also in this issue:
  • Stock Car Racing Is On A Roll!
  • Outlook On Orlando: PRI Trade Show Wrap-Up
  • At The Cutting Edge: Cutters, Abrasives & Fixtures
  • Chassis Tuner's Toolbox: The Latest In Scales, Gauges, Shock Dynos & Other Setup Devices
  • Safe At Speed–Advances In Racing Seats, Harnesses, Fuel Cells & Other Vehicle Safety Equipment
  • Drag Racing Transmissions & Bellhousings–Hook Up To Greater Profits
  • Improve Speed & Efficiency With New Pit Carts, Tool Chests & Shop Organizers
  • Information Please: The Dealer's Guide To Selling Racing Gauges & Instrument Panels
[ top ]
February 08
Space Closes: December 22
Art Due: December 27

March 2008

Road Racing Market Issue

Product Focus Race-Quality Fasteners–The Ultimate Add-On Sale
Tech Topics Close-Up On Connecting Rods
Also in this issue:
  • Entry-Level Road Racing: Get In On The Ground Floor
  • Real-World Testing In Your Shop: The Latest In 7-Post Rigs, Wind Tunnels & Other Race Test Equipment
  • Go With The Flow: Selling High-Performance Fuel Pumps
  • Exhaust Notes, Part 1: Headers
  • Launch Your Sales Effort: Drag Racing Clutches, Torque Converters & Flywheels
  • Tap Into Racing Fever! Strategies For Selling Fanwear
  • Locked & Loaded: The Latest In Cabinets, Lifts, Winches, Tie-Downs & Other Trailer Accessories
  • Ignition Systems–The Keys To Strong Sales
[ top ]
March 08
Space Closes: January 26
Art Due: January 30

April 2008

Sprint Car & Midget Market issue

Product Focus Evolving Valve Technology
Tech Topics Innovations In EFI–The Latest In Chips & Electronics
Also in this issue:
  • Sizing Up The Sales Trends In Sprint Car & Midget Racing
  • Win The R&D Race: Strides In Rapid Prototyping
  • Hot Ticket: The Secrets To Sold-Out Shows At Local Short Tracks
  • Top End Update: Oval Track Cylinder Heads
  • Chassis Builder's Buyer's Guide: Rod Ends, A-Arms, Radius Rods & Torsion Bars
  • Fire Up Sales Of Batteries, Alternators & Starters
  • Intake Manifolds–Powerful Profit Builders
  • No Strain, No Gain: Creating Incentives For Oil & Fuel Filter Sales
[ top ]
April 08
Space Closes: February 22
Art Due: February 26

May 2008

Kart Market Issue

Product Focus Don't Blow Sales Of Gaskets, Seals & Sealants!
Tech Topics Pistons–Proven Performance Producers
Also in this issue:
  • Kart Racing: Shift Sales Into High Gear!
  • Clean Machines–Updates In Parts Cleaning Equipment & Media
  • Exhaust Notes, Part 2: Bends, Crossovers & Collectors
  • Power On Tap: Turbos & Intercoolers
  • Race Shop Remodel: Step Up Efficiency With Upgraded Cabinets, Fixtures & Flooring
  • Pit Row Palaces–Posh New Tow Vehicles, Toter Homes & Motorcoaches
  • Overview For 2008: Oval Track Transmissions & Clutches
  • Updates In Data Acquisition
[ top ]
May 08
Space Closes: March 23
Art Due: March 27

June 2008 In this issue: Top drawer of the tool box

Marine Race Market Issue

Product Focus Producing Powerful Repeat Business With Nitrous Oxide
Tech Topics Improving The Process?New Equipment For Cylinder Head Prep
Also in this issue:
  • Full Speed Ahead: Opportunities In The Marine Racing & Performance Boat Market
  • Suited For Safety–Advances In Racing Suits, Helmets, Shoes, Gloves & Other Driver Apparel
  • Shocks & Springs For Oval Track Applications
  • Material Things: Strategies For Sourcing Metals & Composites
  • Keep The Turnstiles Turning: Why It's Time To Upgrade Lighting, Seating, Timing & Scoring Products & Other Race Track Equipment
  • Plus: Proven Techniques For Improving Concession Sales
  • Hauler Helpers–Performance Products For Tow Vehicles
  • In & Out: Race Jacks, Utility Jugs & Other Products For Quick Pit Stops
  • Asphalt Assault: Road Racing Driveshafts, Clutches, Transmissions, Gearboxes & Rearends
[ top ]
June 08
Space Closes: April 25
Art Due: April 27

July 2008

Entry-Level Oval Track Market issue

Product Focus Reducing Decibels–Why Mufflers Have Become Must-Stock Items
Tech Topics Take Parts Design & Manufacturing To The Next Level–Breakthroughs in CAD/CAM Software
Also in this issue:
  • Round Out Your Racing Business In The Entry-Level Oval Track Market
  • Plug Into New Sales Strategies For Wiring Kits & Ancillary Products
  • The Latest Chassis Dynos For In-Shop Test & Tune
  • Pulleys, Gear Drives & Timing Chains–Turn Them Into Fast Movers
  • Lock Down Sales Of Valve Springs, Rockers & Locks
  • Smart Parts: What's New In Sensors & Transponders
  • Building Better Bodies–Laser Cutters, Tube Notchers, Benders & Other Fabricating Tools
  • EFI Hardware: Fine-Tune Your Inventory Of Nozzles, Throttle Bodies, Manifolds & More
[ top ]
July 08
Space Closes: MAY 24
Art Due: MAY 29

August 2008

Shop Machinery Issue

Product Focus Tune In To The Growing Market For Harmonic Dampers
Tech Topics Today's Trends In Coatings For Race Engine Components
Also in this issue:
  • The Latest In Race Shop Machinery: Step Up To Improved Quality & Greater Production
  • New Sales Opportunities In Niche Markets: Discover The Parts Potential In Historic & Vintage Racing, Tractor Pulling, Mud Bogging, Sand Drags & More
  • Road Work Ahead: Selling Shocks & Springs For Road Racing Applications
  • Heat Up Sales Of Radiators, Water Pumps, Fans & Other Cooling Components
  • Sewing Up Sales Of Crew Uniforms & Crew Safety Apparel
  • Pushrods & Lifters–The Push For Greater Profits
  • Oiling Issues: Advances In Oil Pans, Tanks & Coolers
  • Building Blocks To Better Engines–Engine Blocks & Sleeves
  • Plus: Close-Up On Crank Bearings & Main Caps
[ top ]
August 08
Space Closes: June 26
Art Due: June 30

September 2008 In this issue: Top drawer of the tool box

Street/Strip Market Issue

Product Focus Inside The Next Generation Of Racing Valve Covers
Tech Topics By The Numbers: Current Trends In CNC Machining
Also in this issue:
  • Street/Strip Racing: Unlimited Sales Opportunities In Mustangs, Camaros & Other Muscle Cars
  • Crank Up Sales Of Racing Crankshafts
    Update On Oval Track Rearends, Gears & Driveshafts
  • Looking For Trouble: High-Tech Quality Control & Diagnostic Tools For Engine Builders
  • Finishing Touches: The Growing Market For Metal Treatment, Finishing & Surface Enhancement Processes
  • Let Cooler Heads Prevail: The Smart Dealer?s Guide To Heat Suppression & Fire Protection Products
  • Recipe For Repeat Business: Selling Race Fuels & Additives
  • Plus: Breakthroughs In Biofuels & The Dramatic Increase In Diesel Racing
  • Chemistry 101: What You Need To Know About Drivetrain Coatings
[ top ]
September 08
Space Closes: July 26
Art Due: July 30

October 2008

Off-Road & Rally Market Issue

Product Focus Springs & Things–Drag Racing Suspension Components
Tech Topics Machine Shop Must-Haves: The Latest In Crankshaft Balancers & Prep Equipment
Also in this issue:
  • Off-Road & Rally Racing–Rock-Solid Market Segments
  • Off To Orlando–PRI Trade Show Preview
  • Burning Rubber–Hot New Sales Strategies For Racing Tires & Wheels
  • Incentives For Racing Businesses: These Motorsports Enterprise Zones Want You!
  • Portable & Powerful–Popular Trends In Welding Equipment
  • Plus: When Your Business Is Ready For Robotics
  • Get More Inventory Turns From Steering System Components
  • Superchargers–Super Market!
  • Keep 'Em Racing: How To Sell Your Customers On Fresh Air Systems & Other Driver Health Products
[ top ]
October 08
Space Closes: August 22
Art Due: August 24

November 2008 Bonus Circulation: PRI Trade Show

PRI Trade Show Preview Issue

Product Focus It's A Wrap! The Evolving Market For Race Car Graphics
Tech Topics Previewing The Latest Pneumatic & Hand Tools
Also in this issue:
  • Strategies For Shipping Race Parts
  • Higher Education: Motorsports Curriculum in Universities
  • This is IT! Your Guide To E-Commerce, Online Catalogs & Other Information Technology
  • Time Attack! Racing's Hottest New Thing
  • Tap Into The European Racing Market–Autosport Engineering Show Preview
  • What A Year! State Of The Racing Market Report
  • Regional Market Report: Inside A Hot Bed Of Racing
  • Going Global–International Racing Market Profile
[ top ]
November 08
Space Closes: September 25
Art Due: September 27

December 2008 Bonus Circulation: Industry Shows throughout 2009

23rd Annual Buyers Guide

Also in this issue:
  • "Yellow Pages" Of The Racing Industry: Complete Contact Information For More Than 2500 Industry Suppliers
  • Over 400 Pages & Thousands Of Products
  • Tab Pages For Easy Access To Information
  • Pre-Drilled Holes For Dealer Catalog Racks
  • Advertisers Earn Free Bold-Face Listings & Mini-Merchandisers
  • Manufacturers' Reps Directory
  • Guide To Race Sanctioning Organizations
  • 2009 New Product Preview
[ top ]
December 08
Space Closes: October 23
Art Due: October 25

 

 

 

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© PERFORMANCE RACING INDUSTRY 2007
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