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By Jeff Butcher on July 19, 2012

A shimmering golden door hides a giant corporate machine that produces the next racing star of tomorrow. Once the door is opened the legendary machine guarantees racing fame and a long money filled career. Mesmerized, parents forget the comforts of home and stand in an endless line in hopes of placing their offspring in the proficient golden gadget located near a 2.5-mile oval Florida shrine. Reputation convinces parents to try and they are certain the elusive hardware will do all of the work instantaneously transforming their child into the next racing hall of famer.

Nearly all youngsters would be better off honing their skills at their home track, but Jeff Gordon, Tony Stewart and Kasey Kahne are rumored to be products of the...

Continue reading Why We Race »
By Paet Hidalgo on July 12, 2012

With tighter credit requirements, dwindling profit margins and stiff competition, inventory-based companies have less room for error when it comes to generating cash flow; for many it’s become a real question of survival.

If you’ve been in business for a couple of years or more it’s likely that you’re doing a lot right, though most small businesses according to statistics, started out with more enthusiasm than formal business training and capital. This is especially true in the racing industry.

Analogous to finding that magical racecar setup that puts you out front, positioning your business to be competitive in the market place can come down to some very subtle tweaks.

Running a successful business usually requires...

By Jeff Butcher on July 12, 2012

Company leaders sometimes believe that hiding on Earth there is a magic bullet manager that will come in and fix every ill with a single shot. Magically, all of the things we want done are beamed into the company just by hiring a mythical outside expert. Imaginations dream of the hired gun with a quick trigger fix. It seems we can value the opinion of people we barely know more than people we work with everyday? Familiarity can diminish respect for those that we rely upon most?  If the mythical magic bullet employee does exist, my question for you is; what is their name, when do they start and how much do I have to pay them?

I think the concept of magic employees is a breakdown in the managerial process and should be...

Continue reading Magic Bullet Management »
By Christen D'Alessandro on June 20, 2012

I recently had the opportunity to sit in on an ACP (Accelerated Certification Program) course at EFI University in Temecula, California. While there, I chatted with Ben Strader, founder and owner, about what sets EFI University apart and makes it different from other models of its kind. He explained that facilities, equipment and structure are the distinguishing elements his EFI learning center provides.

“This is a place where someone can come who really wants to learn how to do this but doesn’t want to experiment on his own car and blow it up,” Strader said. “So where else can you go and have access to different types of ECUs and different vehicles and different dynamometers in a structured...

Continue reading Everything EFI »
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