Blogs
Trade Show Game Plan
By Jeff Butcher on November 18, 2012
It is wise to think about your goals when attending or exhibiting any shows. Looking beyond the obvious will enhance many facets of your organization.
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Driving Business
By Jeff Butcher on October 8, 2012
The best creativity occurs when employees find the limits of direction and circle back for more communication based on their own initiative.
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Pricing For Profit
By Jeff Butcher on August 31, 2012
Many good companies thrive on profit percentages in the low single digits. Double digit profit is a home run... 25 percent profit is for oil and tobacco companies, and politicians.
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The Name Game
By Jeff Butcher on July 26, 2012
I truly believe that some products and companies end up succeeding due to the emotions formed on the name alone.
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About the Author
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Jeff Butcher is Executive Vice President for JOES Racing Products, Inc.
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