YouTube Sensation EricTheCarGuy To Present Dynamic Seminar At PRI 2015
 Industry News
Eric Cook will share his keys for success while outlining how racing businesses can use video as a powerful, cost-effective marketing tool.
  This seminar takes place from 8–9 a.m. on December 12 in Room 242 of the ICC.
CV Products, SRI Performance Announce New Direction For The Future
 Industry News
CV and SRI were built on racing solutions and customer service excellence. Both agree that this new direction will satisfy a common goal, helping the racing industry win.
  CV Products is transitioning its Mooresville, NC, store location and PRS Trackside programs to SRI.
Kyle Busch Wins Sprint Cup Series Championship
 Industry News
Busch took the lead during a restart with seven laps left in Sunday’s Ford EcoBoost 400 and outran defending series champion and fellow title contender Kevin Harvick to win not only the race, but the NASCAR Sprint Cup Series championship.
  It was an epic comeback for Busch, who missed 11 races at the start of the season.
MIA Offers International Business Sales & Trade Workshop At PRI 2015
 Industry News
Attendees can listen, learn, meet and discuss success with the panel of experienced business leaders from the USA and Europe, all of whom have first-hand experience of successful international two-way trade in motorsports. 
  This event takes place Wednesday, December 9, in Meeting room 211 at the ICC, from 10 a.m.–2 p.m.
Lyndal Scranton Named Lucas Oil Speedway PR Director
 Industry News
Scranton recently took early retirement from the Springfield News-Leader after a 36-year career with the newspaper, including the last 30 as the motorsports reporter.
  Scranton will be inducted into the Ozarks Area Racers Foundation Hall of Fame.
Pat Musi Racing Engines Takes Center Stage For PRI Show Seminar
 Industry News
In this wide-ranging session, Pat and Lizzy Musi will discuss their thriving business, how it has evolved over the years, how it’s been so successful, how it has addressed different challenges, how it is being positioned for the future, and much more.
  “Powering Performance: Pat Musi Racing Engines” is scheduled from 8–9 a.m. on December 11.
Motorsports Icon Derek Daly To Deliver Special Presentation At PRI 2015
 Trade Show News
Derek Daly’s “The Complete Champion Seminar…What If It’s You?” takes place from 8–9 a.m. on Saturday, December 12, in Room 240 of the Indiana Convention Center.
  This seminar is offered free of charge for registered PRI Show attendees.
PDRA To Honor 2015 World Champions At Conclusion Of PRI Show
 Industry News
The PDRA 2nd Annual Championship Awards will wrap up the organization’s sophomore year as a premier eighth-mile drag racing series. Teams battled over a nine-race schedule across the country to vie for the honors of PDRA World Champion.
  The PDRA awards banquet will be held Saturday evening, December 12, 2015, in downtown Indianapolis.
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EricTheCarGuy To Present Seminar At PRI 2015
EricTheCarGuy To Present Seminar At PRI 2015
Come to Room 242 in the Indiana Convention Center on Saturday morning, December 12, from 8–9 a.m. to see this ASE master technician explain his successful strategies and techniques.
In this Issue
  • Official Guide To The 2015 PRI Trade Show
  • Market Report: State Of The Racing Industry
  • The Business Of Motorsports Sponsorship
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